In a surprising shift within the meme coin space, Max, the founder and CEO of Because BTC, has revealed he’s exited his Dogecoin (DOGE) holdings entirely to allocate capital into Pepe (PEPE). This strategic pivot comes amid growing speculation about the future dominance of meme-based cryptocurrencies and highlights how technical indicators continue to shape investor behavior in volatile markets.
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Why Max Switched From DOGE to PEPE
Max announced the move via a post on X (formerly Twitter), informing his 52,200 followers that he had fully liquidated his Dogecoin position and reinvested into Pepe. The decision wasn’t based on hype or social media trends but rooted in technical analysis—specifically, the market dominance charts of both assets: DOGE.D and PEPE.D.
Market dominance indicators help investors understand how one cryptocurrency performs relative to others in its category. In Max’s analysis, Dogecoin showed a strong bullish pattern earlier this year, reflected in a 2.15% increase in its market dominance. That surge aligned with DOGE’s price jump from around $0.10 in late October to a peak near $0.40 in November—a gain of over 80% in just seven days.
This rally mirrored levels not seen since Dogecoin’s 2021 bull run, fueled by retail enthusiasm, Elon Musk-related speculation, and broader crypto market momentum. However, Max observed that the momentum had peaked and began looking for the next potential breakout.
He found it in Pepe.
According to Max, the same technical formation that preceded Dogecoin’s rise is now appearing in Pepe’s market dominance chart. While DOGE has pulled back, PEPE appears to be several weeks behind in its price cycle, showing early signs of accumulation and upward pressure.
Technical Patterns Signal Shift in Meme Coin Leadership
The core of Max’s thesis lies in comparative chart analysis. When he first invested in Dogecoin, it was due to a clear bullish structure forming on the DOGE.D chart—a pattern often associated with increasing investor interest and capital inflow. Now, he sees an almost identical setup unfolding for Pepe.
This doesn’t mean Pepe will replicate DOGE’s performance exactly, but it suggests a similar phase of growing dominance could be underway. With Pepe currently trading at approximately $0.000012, the low price point offers high scalability for early adopters if market sentiment shifts in its favor.
Max believes that Pepe is poised to become the new leader among meme coins, even going so far as to call it the “new king” of the sector. His bold prediction hinges on timing: while Dogecoin may have had its moment in the spotlight, Pepe could be entering its own growth phase.
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Dogecoin Faces Pullback After Strong Rally
Despite its impressive run, Dogecoin is now facing headwinds. After surging 233.47% over a single month, DOGE entered a correction phase, dropping 9.2% in one day and settling around $0.37 from its $0.40 high. Data from CoinMarketCap confirms a sustained downtrend, raising concerns about short-term bearish momentum.
Crypto analyst Ali Martinez weighed in on the pullback, noting that when Dogecoin’s MVRV (Market Value to Realized Value) ratio exceeds 78%, it historically signals a market top. Currently, the MVRV has crossed that threshold, suggesting many holders are sitting on substantial profits.
Martinez predicts a reset to around 45.65%, which would create healthier conditions for future growth. Such corrections are common after rapid rallies and often serve as consolidation phases before the next leg up—assuming macro conditions remain favorable.
Still, profit-taking appears to be a major driver behind the current decline. Over 106,000 wallets reportedly reduced or exited their DOGE positions following the price spike, indicating waning retail momentum.
FAQ: Understanding the DOGE to PEPE Shift
Q: Why are investors moving from Dogecoin to Pepe?
A: Many are following technical indicators showing that Pepe may be entering a growth phase similar to Dogecoin’s recent rally. With DOGE pulling back after a sharp rise, capital is rotating into newer meme coins showing early bullish signals.
Q: Is Pepe a safer investment than Dogecoin right now?
A: Neither asset is inherently “safe,” as both are highly speculative meme coins. However, Pepe’s lower market cap and earlier stage in its cycle may offer higher growth potential—if adoption increases.
Q: What does MVRV mean for Dogecoin investors?
A: MVRV compares market value to realized value. A high MVRV (above 78%) suggests overvaluation and increased likelihood of a correction, which is what analysts are observing now.
Q: Can Pepe really surpass Dogecoin in popularity?
A: While challenging due to DOGE’s brand recognition and community size, Pepe has gained traction through viral culture and active trading communities. If exchange listings and liquidity grow, it could rival other top meme coins.
Q: Should I sell Dogecoin and buy Pepe?
A: Investment decisions should be based on personal risk tolerance and research. Max’s move reflects his technical outlook, but diversification and long-term strategy remain key for managing volatility.
The Rise of Meme Coin Market Dominance Indicators
The use of DOGE.D and PEPE.D charts underscores a maturing approach to meme coin investing. Once dismissed as purely speculative or joke assets, these tokens are now being analyzed with serious on-chain and technical tools.
Market dominance charts allow investors to track whether capital is flowing into or out of a particular meme coin relative to others. For example, a rising DOGE.D line indicates more money is moving into Dogecoin versus competing meme tokens—a sign of strengthening sentiment.
Now, with PEPE.D showing similar upward momentum, savvy traders are watching closely. It suggests growing interest and potential network effects kicking in, such as increased trading volume, social mentions, and exchange support.
What This Means for Meme Coin Investors in 2025
The broader takeaway is clear: meme coins are no longer just about jokes or celebrity endorsements. They’re becoming part of a more sophisticated narrative around retail-driven market cycles, technical momentum, and behavioral finance.
For investors, this shift means staying informed through data-driven analysis rather than hype alone. Tools like dominance charts, MVRV ratios, and volume trends can provide early warnings—or opportunities—before major price moves occur.
Max’s pivot from DOGE to PEPE isn’t just a personal trade; it’s a signal of evolving strategies in the crypto space. As newer meme coins emerge with stronger communities and clearer technical patterns, the hierarchy of popularity could continue shifting rapidly.
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Final Thoughts
While Dogecoin remains one of the most recognized cryptocurrencies worldwide, its recent price correction opens space for challengers like Pepe to gain traction. Max’s decision reflects a calculated move based on observable market patterns rather than speculation.
As we move deeper into 2025, expect more attention on technical indicators within the meme coin ecosystem. Whether Pepe can truly dethrone Dogecoin remains to be seen—but for now, the momentum appears to be shifting.
Investors should keep a close eye on dominance metrics, on-chain activity, and broader market sentiment when evaluating opportunities in this fast-moving segment of the crypto market.
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