DOGS Airdrop on TON: The Next Big Meme Coin Surge?

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The TON (The Open Network) ecosystem is witnessing a new wave of excitement with the upcoming launch of DOGS, a meme coin that’s rapidly gaining traction among Telegram users and crypto exchanges alike. With major platforms like OKX, Bitget, Bybit, and Gate.io racing to list the token—and some even launching pre-market trading—DOGS is shaping up to be one of the most anticipated launches in 2025. Could it surpass Notcoin’s initial impact? And what does this mean for users, traders, and the broader Web3 landscape?

A New Kind of Airdrop: No Clicking Required

Unlike previous viral Telegram-based games such as Notcoin or Hamster Kombat, which required users to tap endlessly to earn points, DOGS takes a refreshingly passive approach. Instead of gamified interaction, eligibility for the airdrop is determined by algorithmic assessment of a user’s Telegram activity—specifically, account age, engagement level, and overall usage duration.

This “set it and forget it” model has proven highly effective. Within just 10 days of its announcement, DOGS attracted over 10 million users to its official Telegram channel. By August 22, that number had surged past 16 million, making it the fourth-largest public channel on Telegram globally.

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Moreover, DOGS stands out for its speed. While projects like Hamster Kombat and tapswap have kept users waiting months without clear token generation event (TGE) dates, DOGS announced a firm timeline:

This clarity has bolstered trust and anticipation across the community.

Transparent Tokenomics and Community Focus

The DOGS token has a fixed supply of 550 billion tokens, distributed as follows:

Notably, 43 million users are already eligible to claim tokens, with the top recipient set to receive over 2.37 million DOGS—valued at more than $76,000 based on pre-market pricing.

However, not all early supporters are celebrating. Users who purchased DOGS using Telegram Stars (at a rate of 1 Star = 1 DOGS) may face losses. Given that 1 Star is valued at approximately $0.01932, and pre-market trading sits around $0.0032 per DOGS, these buyers are sitting on an 83% paper loss.

To address concerns, the DOGS team emphasized that proceeds from Star-based sales will be donated 100% to charity, with the recipient selected via community vote. Additionally, part of the community allocation will reward active traders, sticker creators, and future contributors—adding long-term incentive layers beyond simple airdrop claims.

Could DOGS Outperform Notcoin?

Market sentiment suggests yes. Based on OKX’s pre-market price of $0.0032**, DOGS could debut with a market cap of roughly **$17.6 billion—more than double Notcoin’s initial valuation of about $7 billion. If sustained, this would place DOGS firmly within the top 50 cryptocurrencies by market cap.

But beyond numbers, the real value lies in user quality. Notcoin brought tens of thousands of new users to exchanges like Binance—mostly from Russian-speaking regions—but conversion rates were low. According to Binance co-founder He Yi, only 56 out of 1.3 million users from a recent Web3 collaboration became active traders.

This highlights a key challenge: are "freebie hunters" turning into real investors?

Enter DOGS. Because its airdrop criteria favor long-term, deeply engaged Telegram users, the resulting holder base may represent a more authentic and valuable segment. As Mike, founder of GoPlus, noted on X:

“Dogs’ airdrop reflects real Telegram user depth. No tapping needed—just verification. This means holders are more likely to be genuine TG power users, giving exchanges better data on whether TON can drive meaningful user acquisition.”

In other words, DOGS isn’t just another meme coin—it’s a potential litmus test for Telegram’s ability to onboard high-intent crypto users.

Exchanges Battle for User Attention

With so much at stake, centralized exchanges (CEXs) are pulling out all the stops to capture DOGS-related traffic.

The competition is fierce—and noticeable. Bitget executive Gracy Chen remarked in a social post: “The DOGS traffic is massive… looks like Binance can’t stay quiet anymore.”

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So far, over 8 million verified users have requested direct deposits of their $DOGS into exchanges or Telegram wallets. Compare that to Notcoin’s 11.5 million total holders—and it becomes clear: DOGS is on track to break records.

Core Keywords & SEO Integration

Throughout this article, we’ve naturally woven in essential SEO keywords relevant to current search trends:

These terms align with high-volume queries around emerging crypto opportunities, ensuring visibility while maintaining readability.

Frequently Asked Questions (FAQ)

Q: What is DOGS and how is it related to TON?
A: DOGS is a meme coin built on The Open Network (TON), leveraging Telegram's massive user base. It uses algorithmic metrics from Telegram usage to distribute tokens via airdrop.

Q: How do I qualify for the DOGS airdrop?
A: Eligibility is based on your Telegram account’s age, activity level, and engagement history. No manual actions like tapping or playing games are required—just being an active user helps.

Q: When will DOGS be listed on exchanges?
A: The official Token Generation Event (TGE) took place on August 26 at 12:00 UTC. Major exchanges began pre-market trading ahead of time.

Q: Can I lose money buying DOGS with Telegram Stars?
A: Yes. At current pre-market prices, users who bought DOGS via Stars (valued at ~$0.019 each) face significant paper losses compared to market value (~$0.0032).

Q: Why are exchanges so excited about DOGS?
A: Because it attracts millions of real, engaged users—offering CEXs a rare chance to acquire high-quality new customers amid otherwise stagnant market conditions.

Q: Is the DOGS project trustworthy?
A: While no investment is risk-free, the team has shown transparency in timelines and fund usage—including committing Star sale proceeds to charity via community vote.

With over 20 million wallet connections and growing exchange momentum, DOGS represents more than hype—it’s a signal of maturing Web3 adoption through social platforms. Whether it sustains long-term value remains to be seen, but one thing is certain: the era of passive, behavior-based airdrops has arrived.

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