The global cryptocurrency exchange Bybit has officially launched Bybit.eu, a dedicated platform tailored for users in the European Economic Area (EEA). Operated by Bybit EU GmbH—a fully licensed Crypto Asset Service Provider (CASP) under the European Union’s Markets in Crypto-Assets Regulation (MiCAR)—this milestone marks a significant step in Bybit’s mission to deliver secure, transparent, and fully compliant digital asset trading services across Europe.
Headquartered in Vienna, Austria, Bybit EU GmbH holds a MiCAR license that covers 29 EEA countries, enabling regulated crypto services for over 450 million people across the region through a unified and trusted platform.
Mazurka Zeng, Managing Director and CEO of Bybit EU GmbH, emphasized the strategic importance of this launch:
"Bybit.eu reflects our long-term commitment to Europe. The region deserves a world-class crypto gateway that balances innovation with regulatory integrity—and that’s exactly what we’re delivering."
A Platform Built for Europe
Bybit.eu is designed from the ground up to meet MiCAR’s rigorous standards for investor protection, operational transparency, and capital reserves. The platform offers a suite of advanced features tailored to European users:
- Deep liquidity brokerage powered by multiple liquidity providers and backed by Bybit’s global trading infrastructure
- Localized user experience with customer support in major European languages
- 24/7 multilingual support, currently available in English, Polish, Portuguese, and Spanish—with German, French, Italian, and Romanian coming soon
- VIP account management for high-volume traders, customized by regional needs
To strengthen its local presence, Bybit EU GmbH plans to open new regional offices in key markets such as France, Germany, Spain, and Italy. These will complement its existing operations in Vienna (Bybit EU GmbH) and Amsterdam (Satos B.V.).
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Regulatory Compliance as a Foundation of Trust
All European users are now required to register and trade via Bybit.eu to ensure full compliance with MiCAR regulations and adherence to the highest regulatory standards. This transition underscores Bybit’s commitment to building trust through transparency and accountability.
Key compliance measures implemented by Bybit EU GmbH include:
- Transparent operations with regular reporting to EU regulators
- Full compliance with Anti-Money Laundering (AML) directives
- Strict adherence to GDPR and other data privacy laws
By ensuring that every aspect of its service meets or exceeds regulatory expectations, Bybit is positioning itself as a reliable partner for both retail and institutional investors navigating the evolving European crypto landscape.
Empowering the Future of Crypto in Europe
Beyond infrastructure and compliance, Bybit is actively investing in local communities, talent development, and blockchain innovation. The goal is to become a trusted collaborator for developers, institutions, and everyday users shaping the future of digital finance in Europe.
“We aim to be a catalyst for broader crypto adoption across Europe,” said Mazurka Zeng. “Our vision goes beyond trading—we want to empower education, foster innovation, and support sustainable growth within the European Web3 ecosystem.”
Core Services Offered by Bybit EU GmbH
As a MiCAR-authorized entity, Bybit EU GmbH is legally permitted to provide the following regulated services across the EEA (excluding Malta):
- Custody and administration of crypto assets on behalf of clients
- Exchange between crypto assets and fiat currencies
- Exchange between different types of crypto assets
- Crypto asset transmission services
- Order execution and placement without providing investment advice
It’s important to note that Bybit EU GmbH does not operate a standalone trading platform nor does it offer financial advice. Instead, it powers the regulated backend operations for Bybit.eu, ensuring all transactions comply with MiCAR requirements.
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Frequently Asked Questions (FAQ)
Q: What is MiCAR and why does it matter?
A: MiCAR (Markets in Crypto-Assets Regulation) is the European Union’s comprehensive regulatory framework for crypto assets. It ensures consumer protection, market integrity, and financial stability. Platforms operating under MiCAR must meet strict requirements around transparency, capital adequacy, and cybersecurity—making them safer for users.
Q: Is Bybit.eu different from the global Bybit platform?
A: Yes. Bybit.eu is specifically designed for EEA users and operates under MiCAR regulation via Bybit EU GmbH. It offers localized features, compliance-aligned services, and enhanced data protection compared to the global platform.
Q: Do I need to create a new account if I’m already using Bybit?
A: If you’re located in the EEA, you’ll need to transition your account to Bybit.eu to remain compliant. The migration process is designed to be seamless, with tools and support available to assist users.
Q: Which countries are covered by Bybit EU GmbH’s license?
A: The license covers all 29 EEA countries, including EU member states plus Iceland, Liechtenstein, and Norway. However, it does not apply to Malta, where Bybit operates under separate regulatory arrangements.
Q: Are my funds safer on a MiCAR-compliant platform?
A: Yes. MiCAR mandates strict capital reserve rules, regular audits, and robust cybersecurity measures. These requirements significantly enhance fund security and reduce systemic risks compared to unregulated platforms.
Q: Does Bybit EU offer staking or rewards programs?
A: Yes. Under MiCAR guidelines, Bybit EU offers regulated reward products such as staking, ensuring they comply with disclosure and risk assessment standards set by EU authorities.
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Building a Sustainable Crypto Ecosystem in Europe
By launching Bybit.eu, Bybit isn’t just entering a new market—it’s helping shape its future. With a focus on regulatory alignment, user empowerment, and technological advancement, the company is laying the groundwork for responsible crypto adoption at scale.
As digital finance continues to evolve, platforms like Bybit.eu demonstrate that innovation and regulation don’t have to be at odds. Instead, when thoughtfully integrated, they can create a safer, more inclusive financial system for everyone.
For more information about Bybit’s European operations and regulated services, visit www.bybit.eu.
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